Search Engine Optimization
Does SEO Still Matter in 2025?
100% yes! SEO Still matters to-date. With over 8.5 bn google searches on google daily, search engines remain the first stop for most buying journeys. Today, search engines are smarter than ever, understanding intent and delivering exactly what people need , even when they’re not sure what exactly to search. And here’s the twist: even AI-driven platforms like ChatGPT and other large language models still lean on SEO principles to decide to pull out results for search prompts. So if you’re wondering whether SEO is still worth it , the answer is simple: your online growth depends on it.
Our SEO Experts Take Your Organic Growth Seriously
No two brands are alike . So why should SEO strategies be? Our approach is tailored to your unique goals, powered by expertise and backed by data. With a dedicated team of specialists, we fine-tune every step to maximise visibility and measurable results. From WooCommerce and Shopify stores to local businesses and enterprise websites, our team ensures your brand captures attention where it matters most. Our Playbook for SEO Success consists of,
- Defining and Understanding your business Objectives Clearly
- Analysing Your Business Website
- Research & Strategy Development
- Setup & Execution
- Ongoing Optimisation
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience and, ultimately, to drive profitable customer action.
Our SEO services go beyond just keywords ranking...
Keyword placement is not SEO anymore. It is all about strategy, From technical fixes to content strategies, our dedicated in-house seo team takes full responsibility to ensure your business shines at the top of search results in Google and other search engines. So what we do as seo team to make your site visible.
On page optimisation
keywords, meta data, E-E-A-T content, internal linking, html tags
Off page optimisation
link building, social media, reviews, PR
Technical SEO
page speed, core web vitals, structured data
Auditing And Reporting
Regular audits, Monthly results
The most common questions
Here are some of the most common questions asked during business coaching sessions useful for coaches, clients, or training material:
1. How Long Does SEO Take to show results?
The answer is, it depends! SEO timeline depends on several factors like industry competition, website age & authority, content quality, technical foundation & etc. SEO is a long-term strategy, results will build over time. The best practice is to focus on optimising the website for SEO as a long-term ongoing investment.
2. What’s the difference between SEO and Google Ads?
SEO (Search Engine Optimisation), as suggested by its name, is simply optimizing your website to rank in search engines. It’s a practice of improving the website content to be discovered in search engine results, and ultimately to improve website visibility and organic traffic. While paid ads like Google Ads a where businesses pay a fee to advertise their ads on search engines. Paid ads can get you instant visibility & traffic to your website, yet traffic stops once you stop ads.
SEO builds a foundation for sustainable, long-lasting growth, while Google Ads is ideal for short-term campaigns or quick results. The best strategy often combines both.
3. Can SEO work for local businesses in Sri Lanka?
Local SEO is one of the most powerful tools for small, medium to large-scale businesses, who want to increase their online visibility. Optimising the local seo, enhances the online visibility and helps businesses with physical presence to be more visible to the customers. By optimizing your Google Business Profile, local keywords, and customer reviews, your business can appear in “near me” searches and Google Maps. Whether you run a café in Colombo or a service business in Galle, local SEO helps you reach nearby customers who are actively searching for what you offer.
4. Is SEO necessary for small businesses/startups?
Absolutely. SEO is just as important for small businesses & startups as it is for larger companies. Search engines don’t prioritize size of the company; they prioritize relevance and quality of your website. By implementing the SEO strategies right way, you can get the right traffic to your site. Optimising technical SEO, focusing on local SEO strategies and location-based keywords, can help your business show up in relevant searches. For any organisation thrive to shines online, SEO creates a strong long-term foundation, without relying only on paid ads.
5. Is SEO still relevant in the age of AI search?
SEO is still highly relevant, even AI platforms like ChatGPT, Perplexity become more popular. AS AI Searches still relies on strong fundamental SEO principles like high-quality content, technical SEO, backlinks, and user experience. What’s changing is how content is discovered and presented. AI-powered search often pulls results from optimised websites. If you’re adapting the right SEO strategies to your website, AI search will work in your favour.
Have additional questions?
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10250, Sri Lanka
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hello@technicalcreatives.lk